About Boomtown Internet Group: A SEO Company and Web Design Company in Philadelphia
Boomtown Internet Group was founded in 1993 by Sue McCrossin. Sue pulled together a team of forward-thinking and technologically progressive marketers and web designers with decades of experience in all aspects of the digital environment. Comprised of artists and programmers, designers and fishermen, music-lovers and writers, nerds, vegetarians, and photographers, our diverse team brings together a plethora of ideas and solutions.
Boomtown SEO Company in Philadelphia and Boomtown Web Design Company in Philadelphia
Boomtown Internet Group is built on nothing more than a solid gold reputation. It is our pride and we bank on it. We have a reputation of building websites that position our clients at the forefront of their market niches. We constantly reinvent our processes to fluidly navigate the ever-changing trends of the Internet marketplace. In keeping with this ethic throughout each stage of production, our team works closely with each client, connected via phone, email and chat during each stage of the project. This ensures that our client’s strategies are reflected in the work we produce. In a sense, our production method creates a rippling effect on the market we serve, imprinting a sense of trust and reliability, which resonates with our clients. Boomtown Internet Group’s practices have been honed through years of experience so that we can respond quickly and price our services competitively to meet your needs.
Boomtown Web Design and SEO Company in Philadelphia
For 12 years, Boomtown Internet Group has maintained its headquarters in the suburbs of Philadelphia and provides services to businesses across the nation. Boomtown now has offices in Hazelton, PA, Owings Mills, MD, New Jersey, Greater Philadelphia, New York, and India. Our expert knowledge of Internet marketing enables us to help our clients reach new levels of online business and enhance the online presence of our larger clientele.
Our Story
Years ago, Boomtown Internet Group started with a demand from our web design customers – “Help us be found on the Internet!” It is the driving force behind what we still do, although as the Internet changes our methods and processes change accordingly. We respond quickly to new technology, grasp the implications for our clients, and leverage them to capture the attention of consumers and businesses online. Many of our clients are small to medium sized businesses, so our philosophy has always been to cost effectively meet these ever evolving technologies with practical and measurable campaigns in keeping with our client’s budget constraints. We paint the big picture with affordable brushes.
Our Team
In order to achieve success in the competitive online market place, we’ve come to the conclusion that Internet applications and Internet Marketing are team sports. Having a star player certainly helps, but it is a combined, team effort, which creates successful Internet advertising strategies. Our creative thinkers grasp the possibilities for client benefit only when they are in close communication with our geeky technology gurus who can explain the new features. Our social butterflies keep a tight pulse on consumer Internet behavior to cost justify trying new social media features for our aggressive sales team.
Susan McCrossin
Susan has spent more than twenty-five years developing Information Technology systems and products. Prior to starting Boomtown Internet Group, Susan worked as a consultant at Penn State University, working in internet business development for companies in Pennsylvania. She spent 8 years at Seimens developing health care related software systems, 3 years at Vanguard developing financial systems, 3 years at KnowledgeWare an IBM subsidiary as sales support for a CASE tool product, and the remainder of her professional career working as an independent consultant for major corporations in the South Eastern Pennsylvania area. Susan holds a Bachelor of Science degree from Penn State University and has started post graduate work at the University of Pennsylvania, and Villanova University.
Jim McCrossin
Jim has more than twenty five years of demonstrated success in the development and management of Information Technology related business, and has successfully cultivated and developed account teams for a number of Fortune 1000 companies. Prior to starting Boomtown Internet Group, Jim held executive level positions at Evergreen Assurance, DecisionOne Corporation and its predecessor companies including Bell Atlantic Business Systems. He was named Vice President of Commercial Sales in September of 2001. Prior to joining DecisionOne, Jim held executive level positions at IBM, Compuware Corporation, and SCT Corporation. Jim holds a Bachelor of Science degree in Computer Management from Philadelphia University and has done post graduate work at Pennsylvania State University.
Jamey Hoff
Jamey has been creating web applications since 2000. His core interests include database-driven web applications, open-source technologies, web standards compliance, and cascading style sheets (CSS). He is a proficient user of many major web scripting languages including PHP, ASP, and Cold Fusion (although he’ll tell you he holds PHP dearest to his heart). He also enjoys collaborating with our designers on the latest web 2.0 concepts and technologies. Jamey holds a Bachelor of Science degree from the University of Pittsburgh in the field of Computer Science.
Jeff Kovalick
Jeff comes to Boomtown filling the position of Director of Sales and Customer Development. He has over twenty two years of combined sales and sales management experience in both the IT and Pharmaceutical Industry. Jeff began his sales career selling computerized physician and hospital billing systems for companies such as Contel Business Systems and Versyss Integrated Systems. He has also held various roles in specialized sales and sales management with companies such as GD Searle, Monsanto, Pharmacia & Upjohn and Pfizer. Jeff holds a Bachelor of Science degree in Computer Management from Philadelphia University.
Kristin Kovalick
Kristin has over 20 years experience in marketing and advertising and as a private business owner. She currently is an Internet Advertising Director for Boomtown Internet Group. She manages the pay-per-click internet advertising accounts on Google AdWords, Yahoo Search Marketing and Microsoft AdCenter. Kristin holds a certification from Google as a Google AdWords Advertising Professional and has been instrumental in helping Boomtown Internet Group achieve the Google “Qualified Company” certification. She has been working with Boomtown Internet Group since 2005 and effectively manages over $1,000,000 in pay-per-click advertising annually.
Priyo Mukherjee
Priyo has been working in the Information Technology industry since 2001. He holds a Master Degree in Business Administration (IT). His core expertise is in search engine marketing, whether it is paid search or organic listing. However, he prefers to work on organic search. His leisure pursuit is internet surfing, He is better known for innovative ideas with his experience which ensures clients’ internet marketing campaign success.
Erica Ronchetti
Relatively new to the field of SEO, Erica began her career in 2008 after graduating from Franklin & Marshall College with degrees in Business Administration and Studio Art. After discovering her love for internet marketing, she now is responsible for copy writing, blogging for the web, social marketing, and social networking for Boomtown.
Stephanie Aiello
Stephanie graduated from West Chester University in 2008 with a degree in Communications. Since then, she has has worked in agency and non-profit settings creating press kits and writing SEO content. Stephanie is now delving into the world of internet marketing by developing social media campaigns, SEO content, blogging, and writing articles for Boomtown.
Jeremy Silva
During his eleven professional years, Jeremy has had experience in nearly every facet of the Information Technology industry. Jeremy started his career developing large scale advanced data mining / data visualization systems for various defense companies and later went on to manage multi-state small business IT infrastructures. He enjoys developing web application systems, managing IT services, programming massive data intensive services, and drinking Belgium Trappist Ales. Jeremy holds a Bachelor of Arts degree in Computer Science and Religion from Lafayette College.
Caitlin Connors
Caitlin is a graduate of Villanova University and currently pursuing her Masters in Communications in the Advanced Academic Program at Johns Hopkins University. With her Outward Bound experience and advanced certified SCUBA certification, you can’t miss Caitlin’s high-energy persona and love for mastering the unfamiliar. A former brand manager with a client base such as Anheuser-Busch, The Philadelphia Eagles, and ATT National, the Villanova grad uses her Zuckerberg-like knowledge of digital platforms and knack for creative branding to produce the same kind of gold we’ve seen in her art shows, triathlon stints, reality-show audition tapes and her hush-hush plans to master the art of gourmet ice cream-making. Add in a highly developed social network (the famous art thief, the Navy Seal, the Fox29 legal correspondent) and you’ve got a girl who can hold her own with the movers, the shakers and the LA-based casting directors who were floored when she turned down a spot on The Bachelorette.
Andrew Lazaunikas
Like everyone else, Andrew isn’t exactly sure how to properly say his last name (it’s pronounced Lasso-knee-kiss we’re told). Taking the helm as one of the lead Project Managers, Andrew may be the new kid on the block at Boomtown, but he is a seasoned pro in the SEO game. Adept at delivering quality content, articles, and blogs, Andrew has been providing quality digital growth for businesses throughout the Philadelphia area for almost 4 years. Since graduating from Kutztown University in 2009, Andrew has honed in on providing quality client marketing campaigns. The only notable exception was the week he spent trying to write a live-action Spider-man musical (turns out U2 beat him to it).














