About Priyo Mukherjee
Priyo has been working in the Information Technology industry since 2001. He holds a Master Degree in Business Administration (IT). His core expertise is in search engine marketing, whether it is paid search or organic listing. However, he prefers to work on organic search. His leisure pursuit is internet surfing, He is better known for innovative ideas with his experience which ensures clients’ internet marketing campaign success.
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Google PlusWhat is Blog Trackback?
Blog Trackback is a link-back method for blog authors to be notified when somebody links to their blogs and other resources. The term blog trackback is generally used for every type of link-back. It will help them to identify the sources of links to their blogs. It is a form of acknowledgement which is sent…
Landing Page Design: Conversion techniques made easy.
Today Kristin Kovalick, our director of paid advertising, conducted a Google Hangout on creating landing pages that convert. You can watch the video here: She made the following points about landing pages: Each page should have one purpose and one target audience Landing pages should not have too much content Videos, photos and testimonials enhance…
Tips for Philadelphia SEO (Search Engine Optimization)
Any Philadelphia business that wants to continue growing should be making efforts to get their website to appear as high in search engine results as possible. This is accomplished by integrating Philadelphia SEO into your website, which in turn brings more visitors and potential customers to you. A full-on SEO effort can get very complicated,…
The Basics of Internet Marketing
Simply put, Internet marketing is the process of advertising and promoting your service or business on the Internet. When done effectively, Internet marketing can maximize sales and familiarize hundreds of thousands of potential customers with your business. This is accomplished with keywords and search engine optimization (SEO) on your website, using social media, and more….
Basic Tips for Search Engine Optimization in Philadelphia
Part of every businesses growth strategy should be to get your business website as high as possible on Bing and Google search results. SEO, or search engine optimization, is necessary to achieve these results, which translates to more people coming to your site. While in depth SEO can be quite complex, often coordinated with a…
Do you need New Google Disavow Links Tool?
After much anticipation, Google has finally launched their new “disavow links” tool, which can be found at Google Webmaster tools. But even as Google’s head of web spam announced the tool, he also warned that it should be used with caution, and that if publishers are concerned about links pointing at them, they should first…
Boomtown Internet Group Brings In New Social Media Director, Department
Following the April launch of their social media optimization (SMO) department, Boomtown Internet Group is proud to welcome Caitlin Connors as Director of Social Media. Originally from Philadelphia, Connors brings with her an expansive social network, a larger-than-life personality and a love for masterful digital communication. While Boomtown continue to be a main focus search…
Pilot Testing started for Google Webmaster Tools in Google Analytics integration
Google announce Great News for website owners, Search Engine Optimizer (SEO) & Webmasters on 7th June, 2011. Google announced that they will be adding Google Webmaster Data directly to Google Analytics Data. Google did announce simultaneously this on there Google Webmaster Central Blog & Google Analytics Blog. Now that the Pilot testing between Google Webmaster…
Google introduces Google Offer, another Online Offer finder similar to FaceBook Deals & Groupon
Google launched Google Offer yesterday. Now the service is available only in Portland, Or. But the Google offers service will be available in New York and the Bay Area shortly. Google says: Google Offers now displays deals from local businesses in specific cities, from spa treatments to restaurants. These offers are redeemable for discounted services…
2011 May be the Year of the Website Redesign
IT Budgets are expected to rise around 3 percent in 2011, according to Inc. Magazine. If your Philadelphia company has been holding off on a web design due to budget constraints in the last few years, your website is probably due for an overhaul. Technology hasn’t stopped moving forward, and advancements in open source programs…
