How are Authorship and Google Plus Transforming SEO Link Building?
Link building is still as important, if not more so, than it was 15 years ago. According to a SEOmoz ranking factors survey, 40% of Google’s ranking algorithm is based on linking factors. What has changed is the quality of links and who exactly is pointing to your website. Regaining Trust in Links: Google Plus…
Google Books: Promote Your Company’s Publications on the Web for Free
Google Books is the new searchable digital database of books uploaded by users on Google. By submitting your books via the Google Partner Program or the Library Project, Google matches search queries with relevant content in your book, and displays the book in search results around the world. This is a great free marketing tool…
Magento Support, Development, and Troubleshooting
Magento is an extremely powerful ecommerce platform that offers customers the ultimate level of functionality and speed. Boomtown Internet Group’s highly qualified programmers are trained and experienced in the newest advances within Magento. A platform as strong as this requires consistent maintenance and support to ensure that your business runs seamlessly as changes occur. Boomtown…
Top 10 of 2011 Roundup: Biggest Changes in Organic Search
Change is no surprise to the search engine marketing world. Our industry is known – and expected! – to be quick on our feet to adapt to both the predictable and the unanticipated. Here is a sample of both from the past year – the ups, the downs, and the brand new: 1. Google &…
Ringing in Successful Holiday Internet Advertising – What You Need to Know
Gray Thursday, Black Friday, Cyber Monday – anymore, shopping events throughout the year require a separate calendar. If you feel overwhelmed and slightly lost in how to tackle expansive PPC holiday advertising, follow these steps to make the process manageable and successful. You’d be surprised how easy it is fine-tuning PPC campaigns for the full-force…
Are You Pinning Yet? The Image Bookmarking Site Everyone’s Talking About
Pinterest has taken the Internet by storm, especially among mobile users with its iPhone app. Acting as a visual pin board, users can take photos of something with their iPhone or “pin” images they find online and bookmark said photos onto various categorized boards. The Pinterest homepage is customized to your interests and allows you…
Think Insights with Google Provides Extensive Data Hub
Hot out of beta, Think Insights with Google is an information resource jam-packed with valuable tools for marketers, advertisers, business owners, and entrepreneurs. Google has created a core for all things data driven. Merging reliable existing tools (i.e. Keyword Tool, Google Trends) with new enhancements, the website breaks down consumer trends, industry studies, and marketing…
CloudFlare: Anti Virus and Anti Spyware for Your Website
One of our clients was chewing up bandwidth at an incredible rate due to spammers coming to the site from Russia and the Ukraine. We needed to find a solution to keep them in the search rankings, but filter out unwanted spammers and potential threats, and speed up their website. We found CloudFlare, and I’d…
Pearl Software Introduces New Website Safety Check Badge, “PearlSafe”
Attention businesses everywhere – Pearl Software has just introduced a great new feature promoting Internet security and safe web browsing, the PearlSafe Website Safety Check Badge. This free web security badge is displayed on the home page of your website to instill visitor trust. In a world of internet scams and fraud, developing trust is…
Boomtown Internet Group Newsletter September 2011
Welcome back to reality (is summer really over?)! As the leaves start to fall, now is a good time to consider your Internet Marketing strategy for the coming season. Want to Attract New Customers Instantly? Pay-per-click advertising allows you to attract the customers who are seeking the products or services your business offers! Your ads…
Amazon Changes Web Design, Enters Social Media Game
Amazon, major online retail giant, is making several notable changes to their website design as well as beginning development for their social games initiatives. Preparation for Mobile Onset The website design changes – which include an enlarged search bar and more clearly highlighted items on the home page – have been made in light of…
Google+ Adds Two New Share Features
Since its rollout not too long ago in June, the Google+ button appears on over 1 million sites and has reached more than 4 billion views. Google+ originally launched as a social tool to easily share and recommend information across the Internet. The social platform has just added two new features improving its content sharing…
