Using Bootstrap and Frameworks for More Efficient Web Design
If you haven’t already done so, you’ll want to check out Twitter Bootstrap. Bootstrap is the latest improvement on website development and design. It’s an open source framework developed by the guys who brought us Twitter with a handful of instruments in its toolbox for fast and easy web creation. Bootstrap is great for programmers…
How to Pitch Content Marketing to a Client, Company (or Yourself) Part 1
While talking to a prospective client last week, I was asked a question: “How do I get my business to care about content marketing?” My answer was that in any type of business, those who are overseeing a project or undertaking have to be quasi-pitch men to be successful. If you see something as valuable,…
Live Webinar: Bootstrap and Frameworks For Quicker Project Start Times
Click below to see our pre-recorded webinar on using Twitter Bootstrap and other development frameworks to cut time off your projects and hit the ground running. Using web development frameworks, whether on the client or server side can pay dividends in getting a project off the ground. In the video, we give a brief…
Google Algorithm News – Something May Have Been Rolled Out…But What?
Each year, April Fools’ is a big day for the internet. Fake news stories pop up, some sites turn their homepages upside, and everyone gets sick of it within 20 minutes. However it seems that Google had their own gag on the first of April; rolling out a new below-the-radar shift to their search results….
A Brand Monitoring Tool Better Than Google Alerts: Mention
They’re saying it’s Google Alerts on steroids. French startup Mention claims to be the next great thing in social media marketing and brand monitoring (and with half a million users already, its looking to fulfill that prophecy). And Google Alerts, a service that has not been updated or touched by Google since 2003) right now does…
Philadelphia Web Design Tips: The Year of Responsive Web Design
Evolution is the key to survival, that’s Darwin 101. Or as Billy Beane famously said in the movie Moneyball: Everything is fluid when it comes to Philadelphia web design. Everything is constantly changing and upgrading. Somehow things are getting bigger and smaller at the same time. So how do you compensate for that? Boom:…
Improve Your Marketing Efforts in 2013 with Standard Google Analytics Reports
As a fan of the Google Analytics blog, I thought findings from a recent survey very appropriate for businesses with websites and mobile apps. The blog states “Over three-quarters of businesses who have trained their staff to improve their data capabilities in the past two years report significant benefits from online data (compared with only…
Using Webmaster Tools to Prevent the Google Duplicate Content Penalty
Do you know whether or not your website has duplicate content issues? You could be battling the Google duplicate content penalty without even realizing it. Luckily there are tools out there that help identify copy issues so you can fix them before they harm your search rankings. How to Check Duplicate Content with Google Webmaster…
Best Practices for Using Meta Tags and Image Optimization
This blog post provides guidance for creating and implementing meta tags, as well as optimizing images for your website. Meta tags are just another piece of the large algorithmic puzzle that Google and other major search engines consider when deciding which relevant results to show users who have typed in a search query. In no…
Content Creation – Google Algorithms’ Teacher’s Pet
Often publicized, even more often scrutinized, Google’s search ranking algorithm is a constantly evolving process of delivering the best search results for the user. It’s a pretty straight forward concept actually; consider Google as a middle school teacher, and the rest of cyberspace as its vast-reaching classroom. Like any group of students, the internet community…
Guest Blogging: The Need for Great Content in Internet Marketing & Website Design
Content engagement, content management, content-driven results. You’ve seen or heard one of these or the dozens of other similar phrases recently. But when your Internet marketing agency proclaims, “Content is King!” during a conference call, what does it really mean? Why is it so important, and what happens if you ignore it? First, let’s define…
Boomtown Beta Testing: Social Media and Travel Come Together with TripTease
The buzz line for the newest site we’re beta testing is: “brings together the best of photography, writing, and social media to be the next big thing in travel reviews.” We love social and how it’s being used to make every day tasks easier, so we were happy to get earlybird access to TripTease.com, the newest travel…
