A Good Internet Marketing Investment for the Rest ...

A Good Internet Marketing Investment for the Rest of 2009: Add a Video Add a video to your emails (something that wasn’t possible two years ago) and it will improve click-through rates by 2-3 times, according to a recent Forrester report. The down side of this is that email providers sometimes blocks executable files, including flash video and embedded video scripts, to protect against viruses. One easy solution...

Should We All Start Twittering?...

I admit that at first I didn’t see the point in Twitter.  I could see how blogging was good for marketing, but micro blogging?  Twitter is a social network that allows you to post brief 140 character text messages to all your followers who are reading your “tweets”.  For the longest time, I’ve watched Twitter from the sidelines, still marveling that people care enough to read about other’s daily activities. ...

Should We All Start Tweeting?: Boomtown Internet G...

I admit that at first I didn’t see the point in Twitter.  I could see how blogging was good for marketing, but micro blogging?  For the longest time, I watched Twitter from the sidelines, marveling that people care enough to read about each other’s daily activities.  And then Oprah and Ashton Kutcher held a Twitter contest which caused Twitter to explode into a social phenomenon.   Now, according to Nielsen,...