Are you Buzzing? Google started with is statement when introducing its new product to the world. During 2009, Google made announcement for the Google Wave, the Google products for real time communication and collaboration, but it is still unable to gain that much of popularity. So first question that in my mind comes about Google Buzz is it Google another fail products? But what I personally think it is not going to fail as Google wave. The basic problem which I felt in Google Wave was of Integration. And For Buzz its strongest point is Integration of various applications. It is appearing in Gmail you can share views, respond and find new friends from there only.
It was annoying for anyone to log in into different accounts for getting recent updates from connection of friends. Let’s say If I wish to check mail and then I want to get update what’s my friend is doing or I wanting to share my latest thought to my friends.. I have to login in any social networking account!! But Google provide solution for such problem. Now your can enjoy all major web application using single login. It is Google’s step to integrate your email and social networking accounts. Not only is this its other features:
- No set up is required, what you need is a Gmail Account
- Google Buzz is faster than any other social media applications
- Google Buzz auto generate your social network
- Google Buzz puts replies & updates in your Gmail Account. Unlike to other static messages Buzz message are live conversations you can reply from here directly. Here comment appears in real time.
- Sharing experience is pretty interesting with integration of images and videos
- You can share with your network in the way you want, publicly or privately. You can control whom you want to send update in the network.
When we are talking about sharing, network etc Google Buzz seems pretty interesting but here is one point which make me think. Today we are living in marketing age where people trying to increase there network for business purpose what role will buzz play in that case. For them update in email inbox may be more annoying. Let’s say a person having 1000 friends in the network. Just imagine if from them 100 people share something what will be the situation of email inbox then? You are going to get hundred of messages which may not useful for your business. I think Google Buzz have following disadvantage:
- Biggest disadvantage of Google buzz is Google profile. In Google profile worst part is we can not change its URL it will automatically taken as http://www.google.com/profiles/username Or one suggestion http://www.google.com/profiles/123456789 (some random number). This is not user friendly URL.
- Can provide hacker a clue to hack your account
- People may not ready to mix social and business contacts
Finally, Its a new social Media platform which will allow us to manage social connection and emails under one roof with improved features. However, the question is “Are people still want to join another new Social Media platform where they already have good success on there existing Social media platform?”.
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