SEO for Google Caffeine: Has Your Rank on Google ...

Have you experienced a dip in organic traffic recently or does your position on Google’s SERPS change drastically month-to-month?  If so, consider this:  Google’s recently made some big changes.  With Google Caffeine now up and running, what does that mean for your website?  With timelier results, social media’s greater prominence, and emphasis on keyword strings, you can expect a shuffle as well as changes...

Google Caffeine Released Officially June 8, 2010...

Google Caffeine Released Officially June 8, 2010 Google today announced the completion of its new index algorithm called Caffeine. According to Google “Caffeine provides 50 percent fresher results for web searches than our last index, and it’s the largest collection of web content we’ve offered. Whether it’s a news story, a blog or a forum post, you can now find links to relevant content much sooner...

Lawyer SEO/Internet Marketing Strategies: Creating...

Creating and Promoting Videos, Images, and Audio. Google’s “Universal Search” doesn’t just display text and webpage content anymore, but now includes all relevant results for images, video, news, local results, and audio content as well.  Take advantage of this by creating and then optimizing these mediums—a high ranking video on YouTube will show up in results and drive traffic to your site. If you do decide...

Lawyer SEO/Internet Marketing Strategies: WordPres...

This post discusses the benefits of adding WordPress blogs to lawyer websites. It’s absolutely crucial to have a blog for fresh content. Google also recognizes and ranks websites that have blogs higher then those without.  You’ll be reaching out to your audience and connecting with potential clients, and you’ll be driving traffic to your website. If visitors find your content compelling, they’ll link to it and...

Lawyer SEO/Internet Marketing Strategies, Guarante...

Why should attorneys be interested in SEO? Almost every law firm now has a website.  Fewer and fewer people consult the phone book when looking for an attorney. Google displays 24,700,000 total results for “law firm”. Per month, there are 2,240,000 Google searches for “law firm”. Here’s one lawyer SEO/internet marketing strategy, guaranteed to make your website popular with search engines: Your...

Lawyer SEO: How SEO friendly is Your Website? Ch...

Online Marketing is absolutely necessary for Lawyers and Law Practices who want to be found on the internet.  The most important and inexpensive way drive visitors (and clients) to your website is to achieve high rank for your targeted keywords on main search engines.  When you create a webpage, search engine “spiders” index the page content you’ve provided, so it’s best to leave them “clues” as to what...

Google Sitemap gets Image Support...

Google Webmaster Central announced that now site owners can provide image data to Google using their XML sitemap. You can tell Google about image properties like image location, title, license, caption etc. using the XML sitemap.  We suspect that soon automated xml sitemap generators will also incorporate this into their sitemap creation, although no plans have yet been announced. <?xml version=”1.0″ encoding=”UTF-8″?> <urlset...

Yahoo! Search Update March 2010...

Yahoo! Announced search updates to its ranking algorithms on 10th  March, 2010. This update includes crawling, indexing, and ranking algorithms. Dan Rampton, Program Manager of Yahoo! Search writes on Yahoo Search blog: The Yahoo! Search engineering teams are rolling out updates to crawling, indexing, and ranking algorithms.  Similar to previous updates, you may notice some ranking changes and page shuffling during...

Multiple Accesses to Google Webmaster Tool: Finall...

In the Google webmaster tool, you might worry about creating Meta tags & uploading verification HTML files for each user. Google has made it easier by adding an option on its website verification page. With this new option (called “Add a User”) a website can have several verified owners in Google webmaster tools without worrying about creating Meta tags & uploading verification HTML files for each user. This...

Guidelines for Writing Web Friendly Content...

There are really two audiences you must satisfy when writing for the web:  searchers and search engines. The trick is to satisfy both.  Search engines are programs that cannot see the page graphics or layout, with the job of indexing the page and identifying what is important on the page in order to put in the right spot on a search engine.  Searchers quickly scan pages for content, and are usually looking for something...