Multiple Accesses to Google Webmaster Tool: Finall...

In the Google webmaster tool, you might worry about creating Meta tags & uploading verification HTML files for each user. Google has made it easier by adding an option on its website verification page. With this new option (called “Add a User”) a website can have several verified owners in Google webmaster tools without worrying about creating Meta tags & uploading verification HTML files for each user. This...

Guidelines for Writing Web Friendly Content...

There are really two audiences you must satisfy when writing for the web:  searchers and search engines. The trick is to satisfy both.  Search engines are programs that cannot see the page graphics or layout, with the job of indexing the page and identifying what is important on the page in order to put in the right spot on a search engine.  Searchers quickly scan pages for content, and are usually looking for something...

Our Webinar “SEO Internet Strategies 2010...

In case any of you missed our webinar, it’s now available on YouTube! Click the link to watch:  SEO Internet Strategies for 2010 Sue and I discuss 5 hot Internet Marketing trends you can expect to see in 2010:  Universal Search, Google Caffeine, Social Media, Video Phones, and the new FTC changes. If you have any questions or comments regarding the webinar, email us at sue.mccrossin@boomtownig.com or erica.ronchetti@boomtownig.com. Our...

Search Engine Optimization Recommendation for Bing...

As soon as the Yahoo & Microsoft deal is implemented, Bing will the only major competitor of Google and there will be only two big players in the search industry. Bing has new improved features that may effect search engine optimization tactics.  Here are some recommendations which will help you improve your ranking on Bing. First of all you need to submit your website to Bing search engine. Follow all the rules...

Bing Review: Bing Search Features...

Recently Microsoft launched its new search engine “Bing”. Bing comes with new improved features for crawls, analyzing and indexing web pages to provide search resulta related to keywords and phrases searched by a user. We can tell that Bing is a “Decision Engine”. Bing is a smother and faster way to make more conversant selections. Microsoft released a PDF for webmasters about search engine optimization on Bing...

Google PPC Campaign Trends in 2009...

When the ball drops at midnight, add one more thing to your list of New Year’s Resolutions: Don’t go crazy this year….”Google” crazy, that is! In the online pay-per-click advertising world, it seems to be a common practice for businesses to “google” their own keywords to see where their ads show up. This practice, however, has a negative impact on a business’s advertising campaign. Below is a list of reasons...

New Google Search Features: Google Suggest...

New Google Search Features: Google Suggest Finally Google Suggest feature has been added to google.com. Now when you start typing in the search box of google.com you can see some related searches to your keywords will appear automatically just below where you typing. It’s easy to move your cursor to any of the related searches and select that as your search. You don’t need to type the full keyword now. For Example,...

Optimize Google Map Listings or Google Local Searc...

With the advent of universal search, it is important to get control of your Google map listing and optimize it for local search. Universal search ranks above natural search in many cases, so it is well worth the effort. Take control of listings through the local business center www.google.com/local/add/.    It asks you your name, address and phone number, and it will then show you similar names or locations already...

Creating a Personalized Website Linking Strategy...

The idea of a successful link building campaign is to create content on your website or blog which other people will want to link to. Links work in two ways to generate visitors to your website. First, they bring traffic from other websites to yours, and second they count as referrals in Google’s algorithm, and will increase your overall search rankings. Importance of Links Once you’ve gotten your website keyword...