CPAP Shop

Client Case Study

Background: Sleep Apnea is not only difficult but requires a lifestyle change. The CPAP Shop aims to make the purchase of equipment, supplies and accessories as easy and convenient as possible, and is dedicated to bringing you quality CPAP and sleep aid products, as well as excellent customer service to help get the rest you need and enhance your lifestyle

Problem: The CPAP Shop needed a customizable shopping cart to make purchasing online easier for customers, along with a redesign. A search engine optimization campaign was also necessary, as well as a link building campaign, and on page optimization to drive traffic to The CPAP Shop website and store. They also needed a way to display great content to both customers and search engines.

Moshulu

Client Case Study

Highlight: “Moshulu, with no previous website
optimization or SEO, is now visible on 2785 keywords—and they’ve more
then doubled their web traffic.”

Background: Located in Philadelphia, Pennsylvania,
Moshulu, the world’s largest four-masted ship turned unique fine dining
restaurant came to us wanting to expand their web presence. They wanted
to receive more visitors, both online and at their historic waterfront
location.

Challenge: Moshulu had no previous site optimization
and consequently no strong search engine presence. They needed organic
ranking improvement for their important keywords, and a website full of
rich content.

Clean FLO

Client Case Study

Highlight: A website redesign, new features, and new shopping cart for CLEAN-FLO’s website means they now receive 10 times the traffic.

Client:
CLEAN-FLO improves water quality around the world, engineering aeration
systems to solve water problems, including weed growth, harmful
bacteria, fish health, water quality by uniquely formulated projects.

Challenge: An
antiquated shopping cart, unorganized content, and difficult navigation
setup was holding back this innovative company. CLEAN-FLO needed
streamlined website design, flexible shopping cart, and customer
friendly website that generated sales. CLEAN-FLO also needed to boost
web traffic and increase the quality and quantity of customer leads
coming through the site.

Lumabase

Client Case Study

Highlight: Boomtown doubled seasonal business and came up with a successful strategy to keep traffic up during offseason months, tripling the amount of visitors over the course of a year.

Client: Launched by a brother and sister team, Lumabase is a small company offering clients beautiful lighting accessories for special and seasonal occasions, specifically for event planners, neighborhoods, fundraising organizations, and retail stores as well.

Challenge: After Lumabase was patented and developed, the client wanted to offer Luminarias to more then their small town and needed a custom website to promote their product.

Window Bubble

Client Case Study

Highlight: We worked to get Window Bubble first place rankings in their specific market. Window Bubble Ranks #1 on Google for 18 out of 25 keywords.

Client: Window Bubble provides custom window well covers that are well-built, beautiful, lightweight, and provide security for unsafe window wells. Each window well cover they manufacture is custom made to fit the correct dimension and nature of a specific window well.

Challenge: Window Bubble caters to a very specific market, one that doesn’t compete with Home Depot or large home improvement stores. Additionally, the products offered aren’t “one size fits all”. Boomtown needed to determine how to direct potential customers in search of their sophisticated custom products to the Window Bubble website.
Solution: Although no website design was necessary for Window Bubble, Boomtown researched all the different ways customers search for their products, and worked to get them first place rankings on Google in their specific market for almost all major keywords.

Sea Star Line

Client Case Study

Highlight: Boomtown offered this niche shipping company a redesign based on how visitors were using their website. They’ve since seen an almost 20% monthly visitor increase, a significant “time on site” improvement, and great new web content and layout has doubled their total Pageviews.

Client: Sea Star Line is a shipping company dedicated to providing innovative, high-quality transportation solutions, including ships, port facilities, transportation networks, and support systems that work in unison to ensure freight and cargo move seamlessly their destinations. Sea Star offers the most flexible and frequent service to Puerto Rico, the U.S. Virgin Islands, and Tortola.

Challenge: During the course of the project, Sea Star Line company went through a reorganization and we needed to create a website to follow. A company offering shipping services to very specific locations, Sea Star Line had only a few competitors and all of them ranked well on Google and other major search engines. With some strategy, Boomtown turned that around; Sea Star Line is now a prominent and competitive online company that receives a high volume of traffic.

Visiting Angels

Client Case Study

Highlight: Though Visiting Angels competitors had larger marketing budgets for natural SEO, our strategy tripled their monthly visitor traffic.

Background: Our client of two years, Visiting Angels is the family alternative to assisted living facilities and nursing homes. Visiting Angels franchised home care agencies provide experienced caregivers and 24 hour care for elderly individuals, making it possible for clients to remain living at home instead of being placed in a nursing home or institutional facility.

Challenge:
Visiting Angels came to us with a unique situation. With many franchises across the United States and Canada, Boomtown faced the problem of developing a SEO campaign that would enable Visiting Angels to show up high consistently in search results, no matter the location. We were faced with an additional problem; not only did Visiting Angels have tough competition, their competitors had larger marketing budgets for natural SEO.

Carpey Law

Client Case Study

Highlight: Boomtown helped Kreithen Baron, & Carpey Law Firm more than double web traffic, new leads, and customer value.

Background: Located in Conshohocken and Philadelphia, Kreithen Baron & Carpey is a law firm that specializes in handling all types of accident and injury cases, including car accidents, fall downs, work injuries, disability cases, and medical malpractice suits.

Problem: Less than a year ago, Stuart Carpey, manager and owner of Kreithen, Baron, and Carpey Law firm came to Boomtown to enhance his law firm’s presence on the web and gain new client leads. Like many other websites, Carpey Law had an outdated CMS and wasn’t SEO friendly—SEO considerations had come after the site was built. Carpey also had a lot of great information on his website, helpful articles, blog posts, and downloads for clients, but Google had trouble indexing many web pages and there wasn’t a good way to display content.

Jack Daly

Client Case Study

Highlight: The Boomtown team got Jack Daly back on track after his old site disappeared, tracking down content and delivering a professional result that reflected Jack’s services, expertise, and high-value content and image.

Background: Jack Daly is a sales training and public speaker focusing on motivation and sales techniques sales, sales management, business leadership and culture.

Problem: A True Emergency: Jack had a website with another company that went out of business, and his existing site disappeared. We needed to track down his content and build Jack Daly a brand new website to host pages of content, blog posts, videos, and resources, optimized for search engine visibility. The goal was to create a professional website that reflected Jack Daly services, expertise, high-value content and quality image.

General Electric (GE)

Client Case Study

Problem: GE (General Electric) is branching out into the world of landline home telephones and came to us for a new website to showcase landline offerings. This market is currently dominated by a company called Uniden but General Electric is trying to tap into the market as well.

Elite InspectInsure

Client Case Study

Background:
Dedicated to servicing professional home inspectors, Elite InspectInsure provides E & O Insurance (Errors and Omissions Insurance) and Home Inspection Insurance.

Problem:
All home inspectors that seek E&O insurance through Elite actually get their coverage through a company called The Hartford, a huge insurance company. Elite had the need to better automate their process for accepting new applications for insurance and to have a back-end created on their site for performing different insurance policy related tasks.

Sandy Candy

Client Case Study

Background: Two women started a part time business from their home as candy
resellers, marketing to school fairs, summer camps, church groups,
carnivals, and more. Sandy Candy is edible sand art, a fun and
profitable fundraiser project for organizations on a budget—Sandy Candy
also has a retail line for kids parties as well—birthday party,
sleepovers, and family reunions.

Problem: Sandy Candy had a very outdated website and a small marketing budget.
They needed a bright fun website and ecommerce system capable of
handling custom processing and sales.