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Google Algorithm News – Something May Have Been Rolled Out…But What?

  • Posted by Andrew Lazaunikas on April 12th, 2013

Each year, April Fools’ is a big day for the internet. Fake news stories pop up, some sites turn their homepages upside, and everyone gets sick of it within 20 minutes. However it seems that Google had their own gag on the first of April; rolling out a new below-the-radar shift to their search results….

Google Wins Federal Trade Commission’s Antitrust Investigation

  • Posted by Jim McCrossin on January 7th, 2013

On Thursday, January 3rd Google announced on its official blog that the Federal Trade Commission had finished its investigation, concluding that Google is not guilty of any antitrust laws regarding the way it organizes its search results. The FTC’s review lasted 19 months and ended with a unanimous vote not to press charges against Google….

Rank for the Right Page: How to Use Canonical Tags

  • Posted by Andrew Lazaunikas on December 31st, 2012

  What’s a Canonical Page Exactly? It’s a pretty simple concept actually. When you have web pages with similar content, a canonical page is the one that is situated to rank best, making it the preferred page. Why is a Canonical Page Necessary? While original content is the goal of any successful website, in certain…

Get the Most Out of Your Google Maps iPhone App

  • Posted by Annie Kim on December 21st, 2012

Google released tips to get the most out of your Google maps iPhone app! With all the anticipation for the return of this wondrous app, people are glad to just have it back. You can save your home and work addresses on the Google Maps app to conveniently get from point A to B. But…

An Updated Google Panda

  • Posted by Annie Kim on December 21st, 2012

Happy holidays everyone. Google announces its updated Panda! Google Panda version 23 is Google’s holiday surprise to all. Although Google previously stated there would not be a release of an update before this holiday season, it has been sprung on us all and affirmed through a tweet. Now that it’s official, let’s all welcome Panda…

New Google Tag Manager has Eye on Making Digital Marketing Easier

  • Posted by Andrew Lazaunikas on December 13th, 2012

Throughout the last five to seven years, digital marketing has seen huge advancements in both it’s capabilities, and how sophisticated it has become. Because of this, there is now a wide selection of tools for internet marketing professionals to utilize. These tools allow marketers to connect with their audience and industries faster and more effectively,…

Big Changes (and New Charges) for Google Apps for Business

  • Posted by Jesus Garay on December 10th, 2012

Google Apps opened in 2006 after helping San Jose City College, proving them with Gmail accounts tied to their school domain addresses. In 2007, Google released an expanded version through Google Apps for Business. Since then, more than 5 million companies as well as governments, schools, and NGOs like the Red Cross have chosen Google…

Product Keywords Show Local Search Results on Google

  • Posted by Annie Kim on November 29th, 2012

Google is constantly changing. It’s a reliable search engine that most of us here in the United States are using. Google tries to stay proactive in its approaches instead of reactive after something bad occurs. Although some may think search is just search, Google search is evolving. People search the Internet for almost everything these…

Spin It and List It – Using New Google Shopping Tools for Holiday Buys

  • Posted by Jeremy Silva on November 14th, 2012

The decorations are out on the lawns earlier and earlier each year, as are the holiday sales – with some stores opening on Thanksgiving! The long crowds and Black Friday madness can be averted with a quick use of Google Shopping and its many new features. The product image on most shopping sites only goes…

Google and Entrepreneurs Partner Up to Make Great Businesses Worldwide

  • Posted by Jeremy Silva on November 14th, 2012

The Global Entrepreneurship Monitor released a report that found that the number of entrepreneurs worldwide has increased to about 400 million throughout 54 countries. Startups are becoming a stronger engine in emerging economies, not just in their ability to advance technologies but in providing many with job opportunities.  However, more than fifty percent of startups…

Google Expands and Includes AMBER Alert

  • Posted by Annie Kim on November 12th, 2012

What is more important than the safety of our children and all the children around us? Starting October 31st of this year, the Google Public Alerts platform has updated to include the AMBER alerts, which is overseen by the National Center for Missing and Exploited Children. Google Public Alerts informs you when there is an…

Not Sure If Google EMD Update

The EMD Update Cometh: One Month In

  • Posted by Andrew Lazaunikas on November 9th, 2012

Here we go again. It seems that every time Google announces another batch of algorithm shifts, the online community runs to their houses like Munchkins reacting to the Wicked Witch. However instead of a puff or orange smoke, Matt Cutts came out to forecast this “weather report”, as he announced Google’s EMD update just under…