Boomtown News

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Boomtown Featured On eHow.com’s Tech Tutorials

  • Posted by Caitlin Connors on December 7th, 2012

Boomtown’s Social Media Director, Caitlin Connors, is proud to be chosen the new on-screen host and guide for eHow.com! In her first series of 11 videos, Caitlin takes users through a visual step-by-step guide to answer various Internet questions for eHow Tech. To watch all her current videos, click here. To suggest future tutorials or…

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How To Have A Successful Company Holiday Party In 2012

  • Posted by Caitlin Connors on December 6th, 2012

We are fortunate enough to be one of the fastest growing companies in Philadelphia, headed by one of Philadelphia Business Journal’s Top 50 Business Women, Sue McCrossin. This December, Boomtown celebrated its good fortune with a dinner party for the whole Boomtown team at the French Creek Golf Club. Pulling up to the estate was reminiscent of…

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A White-Hat Guide To Passing The Google Analytics IQ Test

  • Posted by Andrew Lazaunikas on October 30th, 2012

Google Analytics certified. In the world of Search Engine Optimization, it’s a little like winning the Masters and receiving a green jacket (minus the awkward handshake fails). It’s an exclusive club, one that signifies that you know what you’re doing when it comes to navigating and utilizing Google’s preeminent tool. On October 26, 2012, after…

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Boomtown Internet Group Brings In New Social Media Director, Department

  • Posted by Priyo Mukherjee on July 9th, 2012

Following the April launch of their social media optimization (SMO) department, Boomtown Internet Group is proud to welcome Caitlin Connors as Director of Social Media. Originally from Philadelphia, Connors brings with her an expansive social network, a larger-than-life personality and a love for masterful digital communication. While Boomtown continue to be a main focus search…

Boomtown Internet Group Newsletter September 2011

  • Posted by Stephanie Aiello on September 22nd, 2011

Welcome back to reality (is summer really over?)! As the leaves start to fall, now is a good time to consider your Internet Marketing strategy for the coming season. Want to Attract New Customers Instantly? Pay-per-click advertising allows you to attract the customers who are seeking the products or services your business offers! Your ads…

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A New 2011 SEO eBook for Your Amazon Kindle – By Boomtown Internet Group

  • Posted by Erica Ronchetti on August 29th, 2011

Boomtown Internet Group has finally finished our 2011 SEO eBook and made it available here:  2011 SEO eBook This ebook presents a general outline of some of the SEO practices utilized at Boomtown Internet Group. The staff at Boomtown Internet Group has been working with small and medium-sized businesses to increase Internet profits for more…

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How To Format Your Business eBooks for Amazon Kindle – An Easy Guide

  • Posted by Erica Ronchetti on August 26th, 2011

The Amazon Kindle format is very basic HTML with a little support for CSS.  For those with little HTML experience, try these steps to get your ebook up and running: -       Edit your ebook in Microsoft Word or your word processing program, removing any unnecessary elements. Bullet points, special fonts, headers, and footers will not…

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Google Marketing Seminar – Exton, PA

  • Posted by Kristin Kovalick on May 17th, 2011

Are you interested in learning how to enhance your Google AdWords campaign or need to know more about online marketing?  Then this is the seminar for you!  You are invited to attend a comprehensive seminar by one of Google’s Certified Small Business Trainers focusing on Google AdWords and several additional Google Tools.  This interactive seminar…

Small Businesses Online Reputation Management: How To Respond to Negative Reviews, Comments, and Ratings

  • Posted by Erica Ronchetti on January 26th, 2011

Reputation management has become a SEO problem.  Here’s how we’re dealing with it… As Internet marketing and SEO specialists, we spend the majority of our efforts improving visibility of clients within the search results.  With Universal Search in mind, we take care to ensure our clients are visible across many parts of the web, including…

Boomtown Team Passes Google Analytics Exam With 3 Scores Above 90% !

  • Posted by Erica Ronchetti on January 12th, 2011

…Now we’re better able to strategize and direct your web development and design decisions. Although the Boomtown team has been using Google Analytics for years and utilize the program nearly every day as part of our job, Google Analytics is constantly evolving and undergoing important developmental changes and it’s important for our clients that we…

Google’s New Local Results

  • Posted by Erica Ronchetti on October 29th, 2010

October 29, 2010 In the past few days, Google has started to roll out a new format for local search results.  You may have been used to seeing local results like this: This nationwide update (also known as “Place Search”) is dramatically changing the way customers view your online business results and competitor results as…

Google Caffeine Released Officially June 8, 2010

  • Posted by Sue McCrossin on June 9th, 2010

Google Caffeine Released Officially June 8, 2010 Google today announced the completion of its new index algorithm called Caffeine. According to Google “Caffeine provides 50 percent fresher results for web searches than our last index, and it’s the largest collection of web content we’ve offered. Whether it’s a news story, a blog or a forum…