Web Development

Determining The Effectiveness of a Website – Web Design in Philadelphia Tips

  • Posted by Sue McCrossin on August 9th, 2011

As an internet marketing company we are often asked to evaluate websites and make recommendations about improving them. In order to do that we look at several aspects of the website, including layout and design, usability, technical aspects, competitors, search optimization, and effectiveness. Some of the tests we do to the website are subjective, especially…

RSS

RSS Feeds, Your Blog, & You

  • Posted by Evan Blumenthal on July 25th, 2011

Why Including an RSS Feed with Your Blog is Essential What is RSS? RSS stands for Really Simple Syndication. It’s a technology that is being used by millions of websites to help users keep track of updates from their favorite sites. It provides users a method receiving relevant and up to date information quickly without…

XML Sitemap Generator

Things to Keep in Mind When Creating an XML Sitemap

  • Posted by Stephanie Aiello on June 6th, 2011

In order to have all of the pages of your website indexed by major search engines, it’s important to create an XML sitemap.  XML sitemaps translate all of your pages into machine-readable content so that it is more search engine friendly. Sitemaps are especially helpful for webmasters since they can submit all URLs as well…

wazala_logo

Wazala – An alternative to PayPal Cart – an eCommerce Web Design Strategy

  • Posted by Sue McCrossin on April 12th, 2011

I am always on the lookout for good ecommerce solutions for all budgets.  Recently I read some good reviews about this cart:  http://www.wazala.com/ and I wanted to mention it because it seems perfect for any of our lower budget web design clients who want to add an inexpensive ecommerce solution to their existing sites.  Clients…

Essential Elements of an Online Store or eCommerce Website

  • Posted by Sue McCrossin on April 8th, 2011

Recently one of our largest ecommerce clients decided it was time for a brand new cart because his client base was pushing the physical limits of both the server it was hosted on and the shopping cart’s database. Faced with a hefty programming bill to redesign, reconfigure and migrate the site, he wanted to make…

2011 May be the Year of the Website Redesign

  • Posted by Priyo Mukherjee on February 17th, 2011

IT Budgets are expected to rise around 3 percent in 2011, according to Inc. Magazine.   If your Philadelphia company has been holding off on a web design due to budget constraints in the last few years, your website is probably due for an overhaul.  Technology hasn’t stopped moving forward, and advancements in open source programs…

9 Important Signs That Your CMS Platform Isn’t SEO Friendly

  • Posted by Erica Ronchetti on January 25th, 2011

Trying to optimize and achieve good ranking results in the SERPs is practically impossible without a compatible and SEO friendly CMS platform.  Are you fighting a losing SEO battle? If you’re in the process of redesigning your old website or looking to create a new one, or if you’re unsure where to start or what…

Philadelphia Web Design and Philadelphia Web Development for e-Commerce Websites

  • Posted by Erica Ronchetti on July 21st, 2010

Online shopping is both easy and convenient, saving customers time and the effort it takes to travel to physical stores, as well the time it takes to shop.  E-commerce websites make it possible for visitors to more frequently and conveniently shop online within the web world.  As our virtual market floods with more and more…

Philadelphia Website Design Firm Looking at Mobile Ecommerce Applications

  • Posted by Sue McCrossin on June 18th, 2010

Last week in Philadelphia, local Philadelphia Website Design representatives and local Magento Ecommerce developers met to discuss the latest and greatest additions to the Magento platform.  Especially exciting was the announcement of mobile apps that work for the iPhone. This is was an important announcement because mobile devices are fast becoming a common thing in…

Web Design 3.0: Preparing Your Web Site for the Future of Internet Search

  • Posted by Erica Ronchetti on May 21st, 2010

Q:  What is Web 3.0 and what will it mean for businesses, the Internet, and your website? A: A fantastic customized search experience for searchers, and more web traffic and visibility for you, if you web design with Web 3.0 in mind. Web 3.0, according to some Internet experts will allow you to do less…

Web Design Do's and Don’ts

  • Posted by Jamey Hoff on April 16th, 2010

We have compiled a programmer’s wish list of do’s and don’ts for our designers to follow in order to give the best, most cost effective and up-to-date designs over to programming.

WordPress Ping List

  • Posted by Priyo Mukherjee on April 9th, 2010

Here is a recommended ping list for a WordPress Blog to automatically notify internet sites when new posts are added or changes made. I created this list from my personal experience and various sources on the internet. Every time you post on your wordpress blog these services will notify Blog search engines that you have…