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New Changes to Facebook Business Pages: All Brand and Business Pages Converted to Timeline Format on March 30th

  • Posted by Erica Ronchetti on March 13th, 2012

Facebook’s Timeline for brand pages has arrived!  If you’re managing a business Facebook page, you can set up your new Timeline-based page and preview and edit it as desired before pushing it “live” for your followers and the rest of the online world to see.  Boomtown will be helping make sure that your new layout…

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Love It Or Hate It: New Facebook Features, Timeline, “Liking”, and Apps are Here

  • Posted by Erica Ronchetti on September 23rd, 2011

Every year or so (and sometimes more frequently) Facebook manages to anger a large percentage of users by drastically changing site look and feel.  It’s no different than with the changes that have been unveiled yesterday and what is becoming clear is Facebook wants to become an entertainment hub. Yesterday, Facebook’s founder Mark Zuckerberg outlined…

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New Facebook Features: “Subscribe” Button and News Feed Options

  • Posted by Erica Ronchetti on September 16th, 2011

New Facebook Features:  “Subscribe” Button and News Feed Options As of yesterday, Facebook is providing users with more options to share and manage content.  You’ll soon see the introduction of a “subscribe” button, now allowing individuals to share public content with those who choose to subscribe to their Facebook feed, without that person having to…

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Understanding and Adhering to Facebook’s New 2011 Promotional Guidelines

  • Posted by Erica Ronchetti on June 29th, 2011

So many brands use Facebook to focus on interacting with fans, while others actively try to grow their social media fanbase.  Often times, companies will run many competitions and promotions to encourage new “likes” and fans for their Facebook page.  Facebook has recently cracked down on promotional guidelines, resulting in the removal of many prominent…

Facebook’s Face Recognition Tool – Why you Should Opt OUT!

  • Posted by Erica Ronchetti on June 15th, 2011

The new Facebook facial recognition tagging feature settings default to “Opt-In”, and this is something that many people here in the United States didn’t notice until it was announced half a year later in Europe. This isn’t the first time Facebook has caused an uprising regarding its privacy settings, and it isn’t the first time…

SEO Tips for Pennsylvania Businesses: How To Optimize Your Organization’s Facebook Page For 500 Million People

  • Posted by Erica Ronchetti on August 12th, 2010

Internet Marketing:  The Intersection of Social Media (Facebook) and SEO The opportunity to reach customers and prospectives doesn’t just lie in Google search, but also within social media.  Small businesses can optimize website content for Google’s standard searchers, but should also take time to do so for content they upload and publish within all social…

How To: Create a Corporate Facebook Page

  • Posted by Erica Ronchetti on August 4th, 2010

Here’s a Facebook how-to guide to creating a corporate Facebook Page. Sign up for Facebook, if you haven’t already done so, or log into Facebook if you’ve got an existing account. Once you’ve signed up for a personal Facebook profile, you’re then able to create other Facebook pages for organizations and groups. When logged in,…