boomtown sticky logo
888-454-3330
info@boomtown.group

Social Media Marketing Services

Build Brand Awareness & Drive Sales With Data-Driven Social Media

Strategic social media marketing scales brand awareness, drives targeted traffic, and accelerates business growth. We manage the heavy lifting—delivering measurable, bottom-line results without draining your time. Boomtown’s social media marketing services help Philadelphia-area businesses grow with:

  • Results-driven advertising and organic posting plans
  • Instagram, Facebook, TikTok, LinkedIn, and more
  • Everything handled, from content creation to posting
  • Month-to-month contracts, because we earn your business
Request a Proposal
Social Media Marketing For Facebook, Instagram And Linkedin

I have had an excellent experience with Boomtown for my company for the past few years, especially BIG’s Ryan Eisenstein who handles our account. From SEO, to website changes, to social media and our company’s blog, I can count on Boomtown!”

~ MCG Energy

Organic Social Media Content Creation And Scheduling

Why Every Business Needs a Social Presence

Being on major platforms like Facebook, Instagram, YouTube, Pinterest, LinkedIn, and TikTok lets you connect with customers in a familiar online environment. Our customized strategy increases exposure for your products and services, building a stronger, healthier, and more varied sales pipeline.

Your website is your destination storefront. Think of social media as strategically placed exit signs and billboards along every major highway, guiding the right traffic directly to your location.

Read our social media marketing guide

Paid vs. Organic Social: Which Do You Need?

Paid ads drive immediate results; organic social builds brand loyalty and long-term engagement. Most businesses do best with both.

Your Goal

Where to Start
Get leads or sales quickly → Paid social (Facebook & Instagram ads)
Bring back people who visited your site → Meta retargeting campaigns
Reach B2B decision-makers → LinkedIn ads & organic LinkedIn
Reach younger, mobile-first audiences → TikTok & Instagram Reels
Build loyalty and a community around your brand → Organic content & platform management
Your team runs social but needs direction → Consulting & training
Request a Consultation
Social Media 3

Paid Social Media Advertising: Meta Ads Expertise

Want to expand your reach and drive conversions? Our paid social advertising gets your business in front of the right audience. We use Meta Ads Manager to build campaigns that maximize visibility, drive targeted traffic, and increase conversions on Facebook and Instagram.

Facebook Ads

Focus: Broad reach, diverse placements, targeted conversions

Placements: News Feed, Stories, Marketplace, and Messenger, for broad reach and utility

Purpose: Ideal for retargeting visitors, maximizing conversions, and direct communication

Tone: Utility- and conversion-focused

Instagram Ads

Focus: Visual storytelling, audience engagement, brand awareness

Placements: Feed, Stories, Explore, and Reels, for visual, dynamic engagement

Purpose: Ideal for visual brand storytelling, audience engagement, and showcasing products

Tone: Visual- and engagement-focused

LinkedIn & TikTok Ads

Beyond Meta, we also manage LinkedIn and TikTok advertising, so you can focus on growing your business.

Our Meta Ads Management Services

✓ Meta Ads Manager Setup & Strategy: Custom strategies aligned with your business goals

✓ Ad Creation & Copywriting: Eye-catching visuals and persuasive ad copy

✓ Audience Targeting & Optimization: Precise targeting to reach the right people

✓ Retargeting Campaigns: Re-engage previous site visitors and customers

✓ Conversion Tracking (Meta Pixel + Conversions API): Accurately measure and optimize your ad success, even with today’s browser and phone privacy limits

✓ A/B Testing: Optimize ad creative and copy for the best results

✓ Performance Monitoring & Reporting: Detailed insights for data-driven decisions

The Advantages of Meta Advertising

✓ Advanced Targeting: Fine-tune your audience by demographics, interests, and behaviors

✓ Enhanced Engagement: Connect with millions across Facebook and Instagram and stay top of mind

✓ Affordable & Effective: Manage your budget and maximize ROI with strategic ad spend

✓ Versatile Ad Formats: Carousel ads, video, and more to create compelling content

For Google, Microsoft, and YouTube ads, see our paid advertising services or our social media marketing resources.

Organic Social Media Services

While paid ads drive immediate results, organic social builds brand loyalty and long-term engagement. We create compelling content and foster authentic connections with your audience across all major platforms.

Profile Optimization

A consistent presence across every social channel

Scheduling & Community Interaction

We handle scheduling and weekly community interaction

Social Listening & Trend Monitoring

Stay ahead of industry trends

Content Strategy & Creation

Tailored posts, stories and videos, with high-quality visuals that reflect your brand identity

Platform Management

Expert handling of all major social media channels

A/B Testing & Performance Analysis

Optimize your content and strategy for maximum impact and ROI

Analytics & Monthly Reporting

Detailed reports and actionable insights for data-driven decisions

Dedicated Account Manager

One point of contact

Social Media 2

Social Media Management, Consulting & Training

We work with your in-house team to develop and deploy a custom, effective strategy for any platform, at any stage. We provide an action-oriented assessment of your current social media presence, review your competitors, and set up custom monthly or weekly review sessions with our social media managers to help you reach your goals.

How Our Social Media Process Works

An action-oriented review of your current social presence and your competitors.

A plan combining paid and organic social, built around your goals, audience, and budget.

We create the content and ads; you review them easily; we schedule and launch quickly.

Monthly reporting plus monthly or weekly review sessions, with A/B testing to keep improving.

Social Media Marketing FAQ

The ones your customers use. For most businesses, that means Facebook and Instagram, LinkedIn for B2B, and TikTok, YouTube, or Pinterest, depending on your audience. We’ll recommend the right mix in your strategy.

If you need leads or sales soon, start with paid ads. If you’re building a brand for the long term, organic is essential. Most businesses get the best results by combining both.

Paid social has two parts: your ad spend, paid directly to the platform, and our management fee. Organic plans depend on the number of platforms and posts. Everything is month-to-month with no long-term contract. Contact us for a proposal.

Yes. Our process is built for easy review, so you can see and approve every post before it’s published.

You do. Just like all of our services, you own everything we create for you, including your accounts, ads, and content.

We track reach, engagement, website traffic, leads, and sales, using the Meta Pixel and Conversions API for accurate conversion tracking, and report them monthly so you can see what’s working.

Ready to Get Started With Social Media Marketing?

Send us a message, and we’ll call you to learn how we can help you build a social media marketing plan in the Philadelphia area or around the nation.

Ready To Get Started?
Organic Social Media Content Creation And Scheduling

Latest Insights & Strategies

Get the exact tactics we use to help businesses grow online, delivered straight to your inbox.

Get the Newsletter

Recent Articles

Read More Articles