Yes, your browser has a refresh button. But, did you know that you can force your browser to refresh and clear the cache at the same time? It’s called a…
Every business now needs to seize the opportunity to establish itself on the digital landscape. Here at Boomtown Internet Group, we strive to help our clients with whatever they need…
Many of you may think that setting up your Google My Business listing is enough for your business. But I’m here to suggest that going a little beyond the basics…
Disclaimer: This article was originally posted on July 24, 2019, and has been updated on July 25, 2022, with the latest information. Did you know that US eCommerce sales* achieved…
Customers who have put items into your cart are almost at the finish line. What can you do to improve your cart abandonment rate and make it easier for customers…
Google has added accessibility to the Core Web Vitals algorithm rankings starting in June 2021. Websites that are not compliant with ADA website accessibility guidelines do not rank as well…
Over the last few years, businesses have become aware of the importance of reviews in search rankings, brand strength, and trust. Consumers have also found reviews increasingly helpful. Yelp published…
Today (August 26, 2021) we noticed a new feature on Bing search results at the bottom right. You can now chat directly with Bing to quickly narrow your searches and…
On July 21st, I was interviewed on Financial Planning: Explained by host Michael Menninger, CFP® on digital marketing, SEO, and web design for small businesses. The 30-minute interview covered a…
What does Google mean by Page Experience or User Experience (UX)? Why User Experience Matters What Makes a Good User Experience? Current CMS Structure Won’t Cut it and Many are…
On April 8, 2021, Perry Liu, a Google software engineer, and Danny Sulivan, Google search public liaison, published some new guidance on an update that affected English language product reviews,…
Originally Posted on February 23, 2010 Guidelines for SEO Friendly Content Writing With the advent of Google’s natural language algorithm update, search engines are a lot better at figuring out…
In this webinar (given on April 29th, 2020 during the COVID-19 Shutdown) our Marketing Director, Devon McCrossin MBA discusses how to use several aspects of digital marketing to announce a…
The American with Disabilities Act (ADA) was signed in July 1990 by President George H. W. Bush to ensure that businesses and public entities provide accommodations for those living with…
On February 7, 2020, our Director of Internet Marketing, Priyo Mukherjee, was invited by Mr. Sanchayan to attend a discovery session held by the Reliance Group’s newly set up Jio…
If you have a local business that counts on foot traffic to your storefront, a local PPC campaign can generate targeted leads that bring people into your doors. The best…
You’ve worked hard to create and publish a beautiful new website. Now you need your audience to find it online. In a perfect world, your site will be found and…
Note: This post has been updated for Voice Search in September 2019. In a video from 2016, we mentioned that 55% of teens and 41% of adults are already using…
On March 12 Google rolled out a major core update that affected many websites across the web worldwide. It seems to be a successor of the August 1, 2018 update…
Is your e-commerce business crushing it with Google Shopping, Facebook and Instagram? Are you looking for a way to continue to grow your online revenue? Or maybe your e-commerce business…
Once you have your Amazon store up and ready, the next step is pretty obvious- it’s time to list your products and start making money! Continuing with our Amazon blog…
With over 310 million active customers, Amazon is not only a household name but has turned the eCommerce world upside down. Thanks to the reign of Amazon, online customers can…
In the last few weeks we’ve noticed that many websites lost traffic if their sites were not deemed fast on mobile by Google’s crawler. A small change like removing a…
Content is everywhere. We, as companies, are told that content is crucial in website SEO, Mobile, Advertising and overall digital marketing success. But, what about it makes writing so important?…
When users are performing searches, whether, on a desktop, tablet, or mobile device, they want to find the best answers to their questions as fast as possible. In fact, a…
“Creating a digital strategy is a chance to bring some order to the chaos most organizations approach to digital” Paul Boag“ According to research from MIT Sloan & Capgemini, over…
Imagine walking through Time Square in NYC, and there’s not a single flashy bright billboard, flipping through the September edition of Vogue, and there’s no high fashion glossy ads or…
The web is basically funded by ads and we are very used to having cookies from sites follow us everywhere we go on the web. To keep the internet “free…