Tips & Trends - Boomtown Internet Group

Digital Marketing for Local Business on Financial Planning Explained

Local Business Digital Marketing Explained

August 3, 2021

On July 21st, I was interviewed on Financial Planning: Explained by host Michael Menninger, CFP® on digital marketing, SEO, and web design for small businesses. The 30-minute interview covered a…

How to Improve User Experience (UX) for Better Search Results and Conversions

Sue McCrossin

July 20, 2021

News, Google Update

What does Google mean by Page Experience or User Experience (UX)? Why User Experience Matters What Makes a Good User Experience? Current CMS Structure Won’t Cut it and Many are…

Potential Impact of the Google Review Update of April 2021

Best Camera Cellphone Search On The Google

Sue McCrossin

April 12, 2021

Google Update

On April 8, 2021, Perry Liu, a Google software engineer, and Danny Sulivan, Google search public liaison, published some new guidance on an update that affected English language product reviews,…

Guidelines for Writing Search Engine Friendly Content in 2020

Sue McCrossin

June 23, 2020

Content Marketing

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Originally Posted on February 23, 2010 Guidelines for SEO Friendly Content Writing With the advent of Google’s natural language algorithm update, search engines are a lot better at figuring out…

How to Use Digital Marketing to Announce your Business’ Grand RE-Opening

Devon McCrossin

June 10, 2020

Digital Marketing, News

In this webinar (given on April 29th, 2020 during the COVID-19 Shutdown) our Marketing Director, Devon McCrossin MBA discusses how to use several aspects of digital marketing to announce a…

May 2020 Google Core Update Shows Google Itself Does Not Comply

Sue McCrossin

June 4, 2020

Google Update, SEO

Today I was looking at the SEO score of one of our client’s websites that until the core update had a 100% score for SEO. In this recent update which…

ADA Compliance for Websites

Suzanne Koup-Larsen

March 6, 2020

Internet Law & Privacy, News, SEO

The American with Disabilities Act (ADA) was signed in July 1990 by President George H. W. Bush to ensure that businesses and public entities provide accommodations for those living with…

Boomtown was Invited to Discover Emerging Trends in Digital Media & Marketing Communications

Digital Media &Amp;Amp; Marketing Communications Brainstorming

Devon McCrossin

February 8, 2020

News

On February 7, 2020, our Director of Internet Marketing, Priyo Mukherjee, was invited by Mr. Sanchayan to attend a discovery session held by the Reliance Group’s newly set up Jio…

Tips for Better Local PPC ROI in 2020

Sue McCrossin

November 26, 2019

Paid Search

If you have a local business that counts on foot traffic to your storefront, a local PPC campaign can generate targeted leads that bring people into your doors. The best…