An Advantage of Being a Google Partner
I just wanted to thank our Google Team once again for allowing us to bring our clients to the Google Office in New York. It’s very impressive to have the…
Read More Digital Marketing Trends
What SEO Will Look Like in 2015
Predicting What Will Matter in SEO Next Year 2014 was a big year for Google updates, and it showed the SEO industry’s professionals pretty clearly where Google is headed in…
Read More A Farewell to Exact Match
Google Retires Exact Match in Adwords Google has made the move to retire an all time favorite match type of AdWords Advertisers everywhere…the Exact Match. Why have they done this…
Read More Abandoned Cart Emails
Are You Letting Sales Slip Through Your Fingers? Have you ever received an email from one of your favorite stores a few days after you did some online shopping to…
Read More Telework Safety Considerations for Businesses
Protect Your Business with Telework Safety Considerations Telework With winter on the horizon, everyone is hoping for a calm and mild season this year. Many of these wishful thinkers are…
Read More October 2014 Search Engine Updates
Was October 2014 the Most Active Month of Search Engine Updates Ever? Sayonara October! You brought a whirlwind of non-stop changes from the search engine big 3, Google, Bing, and…
Read More Adwords Billing Transparency in PPC
Adwords Billing Transparency in PPC Campaigns The power of paid online marketing via PPC campaigns generally and Adwords specifically to deliver customers has been proven time and again for small…
Read More 15 Minutes a Day Experiment with Social Networking
The Social Experiment We did an experiment over at Boomtown Internet Group. We took a domain and did nothing at all to it except we actively worked on our social…
Read More We’ve Been Waiting for a Penguin Update and We Got Another Panda
We’ve Been Waiting Forever – But Do We Really Want a Penguin Update Right Before the Holiday Season? Panda 4.1 rolled out on Friday and while we welcome another content…
Read More Infographic Design
Insightful and Informative Custom Infographic Design Infographics are becoming a larger part of a user’s everyday online experience. Engaging, influential, and enlightening, an infographic is a tool that provides powerful,…
Read More Logo Design
The Importance of Logo Design Great branding can have a large affect on the success of your business. Having a great logo is crucial, since this one item will become…
Read More Custom Landing Page Design Services
Our Landing Page Design Services What is a landing page you may wonder? A custom landing page is a specially created page that can be on your website, blog, or…
Read More Custom Business Facebook Page Design
A custom business Facebook page can help you.. Stand Out! Branding your page and adding custom graphics will help you stand out from the competition. Engage! Visitors love fresh content.…
Read More Template Design
How Template Design Can Save you Money If you’re looking for website templates, view our custom portfolio—we develop inexpensive custom websites. Our experience enables us to remove much of the…
Read More Banner Ad Design Services
Being seen around the web is critical to keeping your branding strong. Banner ads can be used in many ways including on blogs and other websites, in Google Ad campaigns,…
Read More Website Redesign
When is it Time for Website Redesign? A website redesign is a great way to increase the success of an existing online business. It has been repeatedly proven that site…
Read More How Can Facebook’s Algorithm Changes Affect Your Marketing Campaign?
Anyone involved in SEO, digital marketing, or social media is now aware that Facebook has dramatically altered its algorithms for business pages in recent months. Facebook posts now organically reach…
Read More Best Practices for Handling 404 Errors in Respect to SEO
With large CMS or ecommerce websites, webmasters often shoot themselves in the foot (a quote from Matt Cutts) and cause all types of problems such as: Missing pages Misconfigured pages…
Read More Using Yoast to Optimize Content on Wordpress Blogs
The SEO Marketing game is changing every day, and most of that has to do with whatever Google’s bots were doing last night while we were asleep. It’s a given…
Read More How to Write Effective Blog Posts
Corporate blogging is a different ball game than personal blogging, not only in its technique but in its goals and purposes. When I write blog posts on my personal website,…
Read More Boomtown Scholarship Winner 2014
Congratulations to Alyson Hampton, the winner of our 2014 scholarship essay contest! Alyson attends Southern Illinois University where she studies Social Work. Alyson’s winning essay is below. Thank you to all…
Read More The Unofficial Heartbleed Guide
Heartbleed Unless you’ve been paying no attention at all to the internet over the past week, you’ve heard about Heartbleed. Also, unless you’ve ignored literally all of the news regarding…
Read More Marketing Mistakes With Real-Life Consequences
During this webinar with Philadelphia Attorney Stuart Carpey, we discuss the idea of online copyright infringement, especially pertaining to images. People and businesses alike are actually constantly breaking the law…
Read More Facebook Changes the Social Media Marketing Game
Until very recently, Facebook has been one of the most valuable tools for our brands in terms of social media reach. We were able to share content with over 10,000…
Read More Canonical Tag Vs 301 Redirects: Which Type Is Better For Search Results
What is a Canonical Tag? Canonical Tags are HTML Elements used in the <head> section of HTML pages to specify the “preferred” or “Canonical” version of the page for search…
Read More Canonical Tags for eCommerce Websites
1 Comment
Canonical Tag Best Practices for eCommerce Websites The canonical tag has been accepted by all major search engines as a trusted solution to resolve the issue of duplicate content on…
Read More Creating a Digital Marketing Plan for 2014 based on Trends and Analytics
2014 Digital Marketing Plan Every year around this time, clients ask me to help them plan their digital marketing for next year. Lots of very smart people have already made…
Read More How to Get Positive Customer Reviews for eCommerce Website
The average customer is not going to search for ways to leave your eCommerce website a review (unless they have a negative experience to share). That’s why you need to…
Read More Boomtown Donates to Boy’s College Fund – You can Help Too
Recently a good friend of ours suffered a tragic loss. Ed Mott’s sister Julie passed away from a sudden brain hemorrhage a few weeks ago. Prior to this, Julie faced…
Read More Five Steps for Successful Corporate Video Marketing Strategies in 2013
Corporate Video Marketing Strategies in 2013 Video is rapidly changing marketing, and companies are beginning to realize its potential. A recent study by Borrell Associates reported that in the next…
Read More