Why We Focus On Page Metrics for Ranking
Lately it seems like Google has been rolling updates to its algorithm out every Wednesday, or roughly once a week. We’ve noticed that a lot of these updates are focused…
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5 PPC Cost Saving Tips
These 5 free PPC tips have been proven to help DIY PPC managers save money and garner targeted leads. (Sometimes it’s the little things that make a big difference!) 1.…
Read More Content Marketing & Distribution
What is and How Will Businesses be Using Content Marketing in 2016? According to the Content Marketing Institute content marketing is a strategic marketing approach focused on creating and distributing…
Read More SEO Trends in 2016: Easy 3C Approach for Success
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By now I’m sure that you have already read articles that explore SEO trends for 2016, however I promise that my post will be concise, and include my thoughts and…
Read More PPC Resolution…Are You Ready?
In review, 2015 turned out to be a very interesting year digitally. Although many advertisers didn’t plan on increasing their PPC budgets in 2015 and predicted sticking with the proven…
Read More The Value of Video Marketing
It’s no secret that video marketing has become a larger component of major companies’ marketing strategies; this year alone video marketing has exploded in a big way. Video now accounts…
Read More Why You Can’t Solely Rely Upon Google Keyword Planner for Keyword Research
Last week on Facebook, we shared an interesting article by Russ Jones about Google Keyword Planner (KWP). Jones discussed 4 “dirty secrets” that unveiled the keyword tool’s inaccuracies. But before…
Read More Some P’s & Q’s of B2B Content Marketing
Pay Attention to FTC Content Guidelines! Today I noticed an eMarketer article with the headline “Many B2B Marketers Not Aware of FTC Sponsored-Content Guidelines” and under the headline was a…
Read More How Will Colloquial Searches Affect SEO in 2016?
The Rise of Voice Assisted Mobile Search Big changes to the way people search the web have already started becoming a mainstream part of our daily lives. Most smartphones and…
Read More How Do You Know You Need to Redesign Your Website?
Strategy Before Website Re-Design As an all-in-one service for SEO, digital marketing, web design, and other website needs, we get a lot of clients whose websites – to put it…
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